
TheFIRM Smoothie: A Collaboration with Gigi That Brings Wellness to Life
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TheFIRM Smoothie: A Collaboration with Gigi That Brings Wellness to Life
At Grand Coffee Company, we’re always looking for ways to blend wellness, performance, and community. That’s why our collaboration with Gigi Ferranti, founder of TheFIRM virtual Pilates studio, was such a natural fit. The result of this partnership is something we’re proud to put on the menu: TheFIRM Smoothie — a drink that’s as functional as it is beautiful.
Why We Collaborated with Gigi
When we rebranded Grand Coffee into a wellness and fitness café, we wanted to partner with leaders in Kansas City’s health community. Gigi has built a strong following through her Pilates studio, inspiring people to move, fuel, and live with intention.
Her studio isn’t just in person — TheFIRM also has an on-demand app that lets people subscribe and access Pilates video classes anywhere, anytime. It makes wellness flexible, accessible, and consistent — the same values we wanted reflected in this collaboration.
Together, we set out to create a smoothie that reflected both of our brands — fresh, energizing, and community-driven.
What’s in TheFIRM Smoothie
TheFIRM Smoothie is designed to be more than just a post-workout drink. It’s a layered, refreshing blend that brings both flavor and function:
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Base: Coconut milk for smooth texture and light flavor
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Protein: Collagen protein to support recovery and wellness
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Superfood: Blue spirulina for a natural color pop and added nutrients
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Flavor: Pineapple and coconut for a tropical, energizing taste
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Boost: Coconut oil for healthy fats and sustained energy
The result is a striking blue-and-white layered smoothie that looks just as good as it tastes.
A Smoothie That Tells a Story
TheFIRM Smoothie isn’t just about ingredients — it’s about connection. It tells the story of two Kansas City brands coming together to celebrate movement, health, and community.
It also reflects what makes Grand Coffee unique: we’re not just serving drinks, we’re building experiences. From custom smoothies like this to events like Chill & Charge and the GRAND Run Club, we’re constantly finding new ways to bring wellness to life.
Why Customers Love It
Since launching, TheFIRM Smoothie has become a customer favorite — not just for its refreshing flavor but also for what it represents. It’s proof that healthy choices can be fun, flavorful, and community-driven. Many customers even stop by specifically for this collaboration, showing the impact that local partnerships can have.
Try It for Yourself
If you haven’t yet, come by Grand Coffee and order TheFIRM Smoothie. Whether you’re fresh off a workout, streaming a Pilates class on Gigi’s on-demand app, or just looking for something energizing, it’s the perfect way to fuel your day.
Available now at both our Shawnee and Grand Blvd locations — try the smoothie that brings Kansas City’s wellness community together.